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RI Denmark

RI Denmark brings together a diverse group of academics and corporate practitioners from institutions around the country.

Principals

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Martin Nyrop Managing Director

Reputation Institute Denmark
Bredgade 75, 1 sal
1260 Copenhagen K
Denmark
tel: +45 70 25 03 13

Bio

Martin Nyrop is the Managing Director for Reputation Institute’s office in Copenhagen, where he provides advice to leading Danish enterprises within the field of reputation development and management. Prior to joining Reputation Institute, Martin was a management consultant in a global consulting company bringing with him a long track record of successful client engagements. Martin holds a Masters in Political Science from Copenhagen University and an officer’s degree as 1st lieutenant in the Danish Navy.

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Majken Schultz Senior Advisor
Professor of Communication

Copenhagen Business School
Solbjerg Plads 3
DK-2000 Frederiksberg

Bio

Majken Schultz, PhD and Master of Organization, is Professor at Copenhagen Business School and partner in Reputation Institute. Her research interests are located at the interface between culture, identity and image, corporate branding and reputation management. She has published more than 50 articles in international journals. Among her books are The Expressive Organization and Organizational Identity with Oxford University Press. Her most recent book also with Hatch is Taking Brand Initiative: How Companies Can Align Their Strategy, Culture and Identity Through Corporate Branding with Jossey Bass. She serves on several company boards and is also active in the public debate.

the international network